Top 5 Social Networking Apps in South Africa: Q1 2023 Performance

Throughout the first quarter of 2023, the performance of the top 5 social networking apps in South Africa exhibited distinct trends across key metrics such as weekly downloads, revenue, and active users. Data from Sensor Tower provides valuable insights into these trends.

BIGO LIVE-Live Stream, Go Live from BIGO TECHNOLOGY PTE. LTD. saw notable fluctuations in revenue and user engagement. Weekly revenue peaked at approximately $31.8K in late January, followed by a significant drop to around $4.1K by the end of February. Downloads ranged between 2.3K and 4.3K, while active users remained relatively stable, starting from 26.6K in late December and ending at 29.3K in late March.

Grindr - Gay Dating & Chat by Grindr LLC demonstrated a consistent performance across the board. Weekly revenue hovered around $5.6K to $8K, with a slight peak of $8K in late December. Downloads were steady, ranging from 1.2K to 2.4K, while active users saw minor fluctuations, maintaining around 48.8K to 52.3K throughout the quarter.

Life360: Find Friends & Family from Life360 observed stable trends in both revenue and user metrics. Weekly revenue remained within the $4.4K to $5.9K range, while downloads varied from 4K to 5.6K. Active users consistently increased from 206.7K in late December to 227.9K by the end of March.

Skype by Skype Communications S.a.r.l experienced steady growth in downloads and active users. Weekly revenue ranged between $2.1K and $3.3K. Downloads saw a gradual increase from 3K in late December to 4.2K by the end of March. Active users fluctuated slightly but remained in the 41.2K to 44.6K range.

Facebook from Meta Platforms, Inc. dominated with significant numbers across all metrics. Weekly revenue varied between $3.6K and $6K. Downloads peaked at 182.4K in the final week of March. Active users consistently grew, starting from 18.7M in late December and reaching 19.7M by the end of March.

For more detailed insights and analysis, visit Sensor Tower.